

The perk? Roblox gets a ton of content, and developers receive 30% of the proceeds. In addition to being a gaming platform, it bills itself as a creation platform for user-generated games. As InvestorPlace contributor Robert Lakin wrote earlier this week, Roblox outsources its game development. Roblox reported that its daily active users nearly doubled, as did its hours engaged metric.Īnother thing to note is the unique business model. This is because more consumers ever turned to its free-to-play games. As we reported back in November, Roblox said it experienced rapid growth in the first nine months of 2020. One thing investors should definitely note is that Covid-19 has had positive impacts on business. What to Know About RBLX Stock and the Roblox IPOĪt this point, what makes RBLX stock and the Roblox IPO stand out?

This means the company will not be raising any capital.Unlike traditional initial public offerings, Roblox has chosen to come public via a direct listing.On Tuesday, the NYSE set a reference price for RBLX stock of $45.With that in mind, here is what you should know about RBLX stock and the Roblox IPO now: And when the Roblox IPO comes and goes, the company could be worth as much as $29 billion. Its platform for gaming and game creation is popular, especially among teens and tweens. One thing exciting about Roblox coming public is that it is truly a household name.
